Plus-Size Male Models Recreate Calvin Klein’s Ads To Smash Fashion Stereotypes



Image by Tony Trott via Darnel Ghramm and featured with permission

It looks like the fashion industry is slowly but surely making progress when it comes to inclusivity. More campaigns are highlighting women of color, and more products such as plus-size footwear are being launched.

Ashley Graham and Iskra Lawrence might be the first names that come to mind when people think of plus-size female models. Such quick associations can’t be said when it comes to plus-size male models however.

Blogger Darnel Ghramm is hoping to change the game with his new project called ‘#WeAreBigAndTall’, where he recreates ads from Calvin Klein’s ‘#MyCalvins’ campaign that featured hip hop collective A$AP Mob.

Similar to Diana Sirokai’s recreation of Calvin Klein’s ad starring the Kardashians and Jenners, Ghramm’s remakes feature plus-size male models instead.

Ghramm told Mic that he was tagged in a post by @foreverfeminism, with the caption, “I’ve never seen a plus male model.” This inspired him to seize the opportunity by using his influence to reimagine the campaign.

With the help of photographer Tony Trott, Ghramm recruited several plus-size male models including Rob Robinson and Miguel Rodriguez. Ghramm hopes to shine a light on the lack of representation when it comes to plus-size models in the fashion industry.

Through this project, Ghramm aims to break stereotypes and push boundaries, in hopes that men who fall outside conventional fashion standards will finally be visible in the near future.

In life, what you aspire will transpire. Enjoy every moment! – @dghramm #WeAreBigAndTall #ForTheCulture . Tag @calvinklein if you would like to see an official Big&Tall #mycalvins campaign shoot. . 📸: @tonytrottphoto . . #celebratemysize #goldenconfidence #effyourbeautystandards #bodypositive #plussize #plussizefashion #plussizemodel #honormycurves #plussizeblogger #fatshion #bigandtall #bigandtallfashion #plussizemalemodel #brawn #bigandtallmodel #mensfashion #menswear #menstyle #mensstyle #fashionblogger #styleblogger #model #antm #calvinklein #styleandcurve #hypebeaststyle #fashionbombmen

A post shared by Darnel Ghramm (@dghramm) on Mar 22, 2018 at 6:14am PDT

There will be haters, there will be doubters, there will be non-believers and then there will be you proving them wrong. – Jennifer Van Allen . Remember, any dream you're chasing, never quit or ever doubt yourself. Let me be the one to tell you – YOU GOT THIS! – @dghramm #WeAreBigAndTall . 📸: @tonytrottphoto . . #celebratemysize #goldenconfidence #effyourbeautystandards #bodypositive #plussize #plussizefashion #plussizemodel #honormycurves #plussizeblogger #bigandtall #bigandtallfashion #plussizemalemodel #brawn #bigandtallmodel #mensfashion #menswear #menstyle #mensstyle #fashionblogger #styleblogger #model #antm #styleandcurve #hypebeaststyle #fashionbombmen #statemgmt #drmartens #drmartensstyle #liveinlevis

A post shared by Darnel Ghramm (@dghramm) on Mar 20, 2018 at 10:34am PDT

Life is short, time is fast, no replay, no rewind, so enjoy every moment as it comes… #weAreBigAndTall @dghramm . 📸: @tonytrottphoto . . #celebratemysize #mycalvins #goldenconfidence #effyourbeautystandards #bodypositive #plussize #plussizefashion #plussizemodel #honormycurves #plussizeblogger #fatshion #bigandtall #bigandtallfashion #plussizemalemodel #brawn #bigandtallmodel #mensfashion #menswear #menstyle #mensstyle #fashionblogger #styleblogger #model #antm #calvinklein #styleandcurve #hypebeaststyle #fashionbombmen

A post shared by Darnel Ghramm (@dghramm) on Mar 19, 2018 at 4:33am PDT

#WeareBigAndTall is a project I wanted to bring to life to shed some light on the under representation & misconceptions of plus male models. My mission is to represent & show what the Big&Tall Man are all about. . Because we're Big&Tall, it doesn't mean we're not capable of doing the things a industry standard size model can do or that we shouldn't have the same opportunities. Doesn't mean we're not worthy of proper representation or respect in society or be fairly represented in the fashion industry, because guess what? We wear clothes and have killer style too! Our appearance, height, body, size & shape should not be seen as "outside the norm. No more society or industry standards. I mean, who even set the standard? . I’m not here to be “The Standard”. I’m here to go against the norms of life and the industry by simply being me, not a mold. To show and inspire people to love themselves and make there dreams a reality, amongst all the criticisms and “No’s”. Anything is possible & I’m a walking example of it. – @dghramm 📸: @tonytrottphoto . . #celebratemysize #goldenconfidence #effyourbeautystandards #bodypositive #plussize #plussizefashion #plussizemodel #honormycurves #plussizeblogger #bigandtall #bigandtallfashion #plussizemalemodel #brawn #bigandtallmodel #mensfashion #menswear #menstyle #mensstyle #fashionblogger #styleblogger #model #antm #styleandcurve #hypebeaststyle #fashionbombmen #statemgmt #drmartens #drmartensstyle #liveinlevis

A post shared by Darnel Ghramm (@dghramm) on Mar 13, 2018 at 5:30pm PDT

They asked…Have you ever seen a Plus Male Model? Do they even exist? What even constitutes as a plus size man? Then they asked…Does anyone remember that ‘Plus Size’ Calvin Klein campaign? Well, do you?! . I decided to bring together a few plus males with different ethnicities, height, sizes & shapes to answer these questions & recreate the 'Plus Size Male' shoot Calvin Klein missed out on. We EXIST and we are constituted by many different things. Whether big, tall or simply fall outside of the worlds standards, we are ALL handsome and worthy, FACT! – @dghramm . So, do we exist? Which photo do you prefer Top or Bottom?!? #wearebigandtall . 📸: @tonytrottphoto . . #celebratemysize #mycalvins #goldenconfidence #effyourbeautystandards #bodypositive #plussize #plussizefashion #plussizemodel #honormycurves #plussizeblogger #fatshion #bigandtall #bigandtallfashion #plussizemalemodel #brawn #bigandtallmodel #mensfashion #menswear #menstyle #mensstyle #fashionblogger #styleblogger #model #antm #calvinklein #styleandcurve #hypebeaststyle #fashionbombmen

A post shared by Darnel Ghramm (@dghramm) on Mar 12, 2018 at 5:14am PDT

[via Teen Vogue, images via Darnel Ghramm and featured with permission]

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