Whole Foods Expands Beyond Organic Grocery With A New Home Décor Store

Whole Foods is expanding beyond its organic grocery chain.

The has just opened a lifestyle boutique in one of its New Jersey locations. Dubbed Plant & Plate, the store features a selection of beauty, garden and home goods.

The store’s page states that it carries “Hedley & Bennett aprons along with local favorites like Beaucycled jewelry, floral crafts from Hoboken and Brooklyn-based Apotheke candles. The shop also features pottery by Bridgewater’s own Keiko Inouye.”

Whole Body coordinator Genevieve Monette, told Popsugar that the boutique is designed to replicate someone’s home, and allows you to pop by the store and purchase a small gift for someone while picking up groceries at the same time.

Customers can look for handmade pottery, seasonal home décor pieces, and copper accessories that are trending now.

Though currently there is only one existing store, there is a possibility that Plant & Plate will be expanding due to its growing popularity.

TOMORROW’S THE DAY! We’re so excited to welcome you to our new #Bridgewater store at 319 Chimney Rock Road 🎉 Be sure to visit #PlantAndPlate, our lifestyle shop featuring a variety of home, beauty and garden goods rooted in nature 🌱🌼 #SomersetCounty #BridgewaterNJ

A post shared by Whole Foods Bridgewater (@wholefoodsbridgewater) on Mar 22, 2018 at 1:00pm PDT

In addition to natural & organic food, your NEW #Bridgewater store will also feature #PlantAndPlate, a lifestyle shop dedicated to beauty, garden & home goods rooted in nature 🌱🌷🌵🌻 AND, the shop will carry #locallymade products like pottery by #BridgewaterNJ local @keikopots! 👏 See you on opening day, 3/21, at 319 Chimney Rock Road! 🎉 #WholeFoodsBridgewater #SomersetCounty

A post shared by Whole Foods Bridgewater (@wholefoodsbridgewater) on Mar 2, 2018 at 11:38am PST

A snowy morning calls for mid-week #brunch! ☺️🥑 We’re so excited to have locally and hand made @keikopots available at #PlantAndPlate, our in-store lifestyle shop dedicated to beauty, garden & home goods rooted in nature 🌱🌷🌵🌻 See you 3/21, #Bridgewater! 🎉 #WholeFoodsMarket #SomersetCounty

A post shared by Whole Foods Bridgewater (@wholefoodsbridgewater) on Mar 7, 2018 at 7:40am PST

[via Popsugar, opening image via Whole Foods]

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