American Express Creates Its First-Ever Card Made From Upcycled Ocean Plastic
American Express is following in the eco-friendly footsteps of IKEA and adidas through its latest partnership with Parley for the Oceansâ€”an organization dedicated to fighting marine plastic pollution.
The brand has set its sights on rolling out its first-ever credit card made from upcycled marine plastic waste.
â€œAmerican Express is creating a symbol of change and inviting their network to shape a blue future, one based on creativity, collaboration and eco-innovation,â€� explained Parley for the Oceansâ€™ founder Cyrill Gutsch inside a press release.
The card is currently in prototype phase and scheduled for release sometime in the next 12 months. American Express hopes that the cardâ€™s design will help drive more awareness about this global pollution problem and ignite greater efforts to combat the issue worldwide.
â€œOur oceans play a vital role in our lives, the health of our planet and the health of travel and tourism, which American Express has long supported. Itâ€™s important that we raise awareness and do our part to keep our oceans blue,â€� explained Doug Buckminster, Group President of Global Consumer Services at American Express. â€œPartnering with Parley is the right next step as we pursue our larger vision of backing our communities and sustaining the planet we share.â€�
In addition, American Express has announced its dedication to reducing its use of single-use plastic within its operations internationally. This includes obtaining a zero waste certification for its NYC headquarters by 2025.
Learn more about American Express x Parley for the Oceanâ€™s partnership here.
Weâ€™re collaborating w/ @parleyxxx to combat marine plastic pollution. Learn abt our plans to introduce an Amex Card made primarily from plastics recovered from the ocean & our journey to reduce single-use plastic globally https://t.co/tAWsHPjWES #AmexLife #KeepItBlue #AmexParley pic.twitter.com/7WdNeGBz3H
— American Express (@AmericanExpress) June 7, 2018
[via American Express]