Zoe Sugg opens up about feeling ‘suffocated’ on social media

has spoken about how excessive use of social media can make her feel “” and “disconnected”, having spent years struggling with the pressure of being in the spotlight.

Having first created her blog Zoella in 2009, Sugg has spent the past decade becoming one of the most influential individuals on the Internet.

Her main YouTube channel, which Sugg uses to share videos about beauty, fashion and her everyday life, currently has 11 million subscribers and has accumulated more than one billion views with a following of 10 million on Instagram and 12.8 million on Twitter, it should come as no surprise that the 28-year-old may sometimes feel overwhelmed by the attention she receives on a daily basis.

The vlogger opened up about the impact of social media in the caption of her most recent Instagram post, explaining how her perception of social media has changed in recent times.

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