Public Relation

Some PR pros rise early to get in gym time or answer emails. Others get up because the baby is very awake. Executive Vice President Marisa Long manages her days at Inspire PR by downing some coffee to get through the morning and relying on…
Read More...

Any entrepreneur or enterprise proprietor can use PR to their benefit in the event that they know easy methods to create successful pitches that end in significant protection. Listed below are three easy steps to make it occur. 1.…
Read More...

Digital marketing experts predict online advertising costs will increase significantly in 2020. The cost of search ads are escalating due to increased advertiser competition and a stagnating number search queries, digital ad professionals…
Read More...

Public relations and marketing people spend much time searching for email addresses and other contact information. Finding email addresses – ones that don’t bounce back and phone numbers is a mundane yet vital step to building…
Read More...

Without doubt, focused PR measurement is the most effective way to win plaudits and support from corporate executives for public relations campaigns and budgets. PR analytics are essential to demonstrate to the C-suite how PR activities…
Read More...

When to outsource? When to keep work in-house? PR agencies and corporate communications departments often wrestle with those questions. Corporations and non-profits often outsource public relations functions. They’re keen to take advantage…
Read More...

Campaigns without metrics are akin to playing darts into a pitch-black room you may feel like you aimed well, but you never really know whether you hit the bullseye. Stop shooting in the dark with your digital PR and start getting to the…
Read More...

How will artificial intelligence reshape the communications industry? A field that has already been extremely disrupted by technology, particularly social media, seems like it could feel the influence of AI but that doesn’t have to be…
Read More...

Although advertising and PR specialists acknowledge LinkedIn because the premier B2B social media platform, few spend substantial time networking there. Extra doubtless, they deal with Linked in as on-line rolodex or a résumé posting…
Read More...

An business outsider could be forgiven for considering that public relations and publicity are interchangeable features. Nonetheless, PR practitioners have been arguing about simply what a public relations skilled does or doesn’t do for so…
Read More...