Public Relations

Before reaching out to journalists to promote your business. Let’s take a closer look at what we can do right now to prepare our Public Relations…

Focusing on ways to improve public relations strategies within your business can bring about a number of rewards, including better visibility,…

Approach influencer marketing can help you develop rich and high-value content that your audience actually wants to read. Don’t ignore the obvious…

As the economy reopens, entrepreneurs and businesses need a strong PR play more than ever before so they can mitigate risk, secure positive…

Media relations has become a pivotal part of communications during COVID-19. How PR professionals represent their clients is perhaps more…

Since Google up to date its core algorithm in September, search engine optimisation practices have shifted but once more. And as regular, search…

Today, a negative contradiction to that generally positive process is getting stronger consistently as “Dark PR.” Research and arrangement of…

Perhaps the most important and yet most difficult part of an influencer marketing campaign comes before you ever make a pitch.Finding the…

Shopify is a great tool for e-commerce businesses to set up their shops. No matter how you sell your products, whether it’s your own website or…

Some PR pros rise early to get in gym time or answer emails. Others get up because the baby is very awake.Executive Vice President Marisa Long…