Advertising

In order to help app advertisers reach more prospective users, Google created some new features to help advertisers reach more prospects on app campaigns.
Read More...

Social advertising is process of targeting specific audiences with relevant, clickable ads via social media platforms, messaging apps and websites.
Read More...

Pinterest expanding its advertising business to Latin America, rolling out ads in Brazil this week in an effort to generate more sales from outside the U.S.
Read More...

Microsoft has published its version of the ad quality year in review 2020. Microsoft said it suspended about 300,000 advertising accounts.
Read More...

Google ads insights tab rolling out to more advertisers. Insights page makes easy to explore insights and emerging trends based on your business.
Read More...

Facebook and Google reportedly settled a deal that reduced ad competition between the two companies. The deal was nicknamed “Jedi Blue”.
Read More...

Microsoft announced the launch of the microsoft advertising monitoring dashboard for uptime and system status of its platform & APIs.
Read More...

Pinterest announced quarterly results last month, reporting a 58% increase in ad revenue year-over-year to $443 million.
Read More...

Instagram built setting to mirror existing facebook ad preferences setting to take more control over data to personalize their ads.
Read More...

Brands can gain a deeper understanding of the evolving global social advertising landscape and how it can empower them to thoughtfully connect with consumers.
Read More...