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A recent marketing effort that brought to life the fast-food fare featuredin “Breaking Bad” and “Better Call Saul” fell short, by many accounts.…

When Charles Krauthammer was paralyzed from the neck down in a divingaccident in 1972, it seemed the first-year Harvard medical school studentwould…

The New York Public Library today launched a new initiative it’s calling “Insta Novels,” in which it will post classic novels and short stories as…

What does it take to succeed in the competitive world of professional speaking? It’s more than just talent. What you need is the ability to work…

Apple today seeded the eighth beta of a new tvOS 12 operating system to developers for testing purposes, one week after releasing the seventh beta…

If you fail to connect PR to social media and content marketing, you’remissing an opportunity.Even before there were social media platforms to…

This article originally appeared on PR Daily in August of 2017. Pulling off an effortless media interview is harder than it looks.What are the…

A communicator’s job can be stressful.Pitching media contacts, crafting the perfect blog post and followingthrough on client requests—among other…

The second-best time of day to pitch media is between 10 a.m. and noon, their time zone. That used to be a slam-dunk time slot when they weren’t as…

The second-best time of day to pitch media is between 10 a.m. and noon, their time zone. That used to be a slam-dunk time slot when they weren’t as…