Digital Marketing

Yesterday, there was a ton of discussion on Twitter about an update in the help center that suggested the description field in Google My Business will help you rank better. We’ve done testing on this, along with many others, and can safely…
Read More...

Google’s John Mueller, who has been putting together YouTube videos on search for over a decade, has shared some of his advice on how to use videos for your content and search. He said it is often best to have more details in textual…
Read More...

Earlier we reported that Google My Business was rejecting a huge number of Google Posts images. Well, it looks like my assumption that this was a bug was correct. Mike Blumenthal, a top contributor for Google My Business, said on Twitter…
Read More...

Trying to reach the masses by using marketing strategies that target many people at once can very effective for some businesses. With some businesses, it may not be the best approach because it could waste a lot of time and yield…
Read More...

American consumers are taking the privacy of their personal information more seriously — and marketers are planning to invest more protecting user data in the coming year, new research shows. The majority of marketing executives (71%)…
Read More...

Knowing what users and customers think of your business is an immense part of growing and increasing your business’ reputation. This is why such a large number of websites use the review or “AggregateRating” schema markup on their…
Read More...

Google’s John Mueller said that when you merge two sites together, the domain you are getting rid of and not using anymore will take time to go away in Google’s search results. When you do a site move, like moving to a new domain but it’s…
Read More...

Most entrepreneurs view the funnel as together with the next phases: Consciousness, Consideration, Choice, Buy and Publish-purchase (shopper retention, upsell and advocacy). Paid search is usually regarded as being actually low funnel –…
Read More...

Something is going on with Google My Business, specific with Google Posts. There has been a spike in the number of complaints from businesses owners using Google Posts about their posts being rejected. Literally tons of complaints in the…
Read More...

Nagu Rangan, a Product Management at Microsoft working on Bing, said on stage at PubCon that the Bing Webmaster Tools team is working on a sitemap diagnosis tool. This is according to Purna Virji, who was in the audience and works for…
Read More...