Digital Marketing

Google just announced that it will make searching relevant videos a whole lot easier by changing the way the search engine handles videos. Rather than just listing the related videos, Google will now highlight the most relevant part of the…
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Google has updated its rules for how and when it shows the reviews rich results, the review stars, in the Google search results. In short, the new rules are there is now a defined set of schema types for review snippets, self-serving…
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Testimonials and reviews are important for businesses. This is especially true in the online market since users can’t have physical interactions with the products or services they’re intending to buy or pay for. Which is why most of us…
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Google announced it has applied “algorithmic updates to reviews in rich results,” in order to determine if it should show the reviews (the stars) in the search results snippets. Google said this will “ease implementation” for this feature…
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Google has added a new report to Google Search Console to let you see how your datasets are performing in Google Search. The new report can be found in the enhancements section under “Datasets” if, and only if, you use Datasets markup on…
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Google often shows video results in its search results, in fact, Google has a feature to show suggested clips, a method to jump you to the portion of the video that answers your specific query. Now, it appears, Google is testing showing…
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Google has extended maximize conversion value optimization to manual CPC bidding when you’ve opted into enhanced CPC (eCPC). Scott Clark of BuzzMaven in Lexington, Kentucky was among those who’ve noticed the new option showing in the…
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JSON structured data can be inserted in the head as well as the body of your pages, Webmaster Trends Analyst John Mueller explained on the September 11 edition of #AskGoogleWebmasters. The question. “Is it possible to insert JSON…
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I am seeing some early chatter of a Google search ranking algorithm update today on Friday the 13th, September 13, 2019. The chatter is super early but I am seeing it not just across WebmasterWorld, but also Black Hat World and social…
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Google’s news Tuesday that it is treating the nofollow attribute as a “hint” for ranking rather than a directive to ignore a link, and the introduction of rel="sponsored"andrel="ugc" raised reactions and questions from SEOs about next…
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