SEO

Google is releasing a broad core algorithm update today on July 1, 2021. This is update was announced last month and is now rolling out.
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Google’s Danny Sullivan confirms an algorithm update targeted at fighting spam is rolling out to search results, conclude today, June 23, 2021.
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Google on mobile search has a new box for “browse more ideas” for some queries. This box shows fancy query refinement to get you to do more searches.
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Google said in its announcement about MUM that it will “bring MUM-powered features and improvements to our products in the coming months and years.
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Google has stopped displaying the scroll-to-text data in the reporting within Google Search Console’s performance report.
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A new Page Experience report is now available in Google Search Console which combines the Core Web Vitals report with other page experience signals.
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John Mueller of Google was asked about how Google treats words with hyphenation. For example, is WiFi the same as Wi-Fi to Google.
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Google testing a brand new match type in Google Ads named “Smart Matching. This filter option was the result of a bug that is now being fixed.
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Google has updated the Google My Business “available performance metrics” help document to talk more about the new performance reports.
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Google removed the google sites sitemaps details from the documentation yesterday. The options 'Google Sites' for generating sitemap has been removed.
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