Why you may not have noticed the Google BERT update
Google introduced the BERT update to its Search ranking system last week. The addition of this new algorithm, designed to better understand what’s…
Google Ads aims to improve asset combinations for app ads
In July, Google announced it would be extending App campaigns to show in the Discover feed and YouTube search results. Now, the company says it is…
Google: There Is Nothing To Optimize For With BERT
On Friday, Google said it launched the biggest change it made to search within Google in the past five years by releasing BERT. And as expected,…
What is local SEO? Everything you need to know
The internet is an enormous place filled with millions and millions of websites. Competing in such a massive world can be daunting for small business…
E-commerce ad spend on search and social product ads keeps growing
E-commerce advertisers spent 39% of their search budgets on Shopping campaigns and 37% of their social budgets on product ads in the third quarter of…
Google Recipe Rich Results Image Disappearing For Some?
Back in July Google fixed a bug with recipe rich results but that bug may be resurfacing according to Lisa Bryan, a food blogger. She said starting…
Featured snippets display on desktop 13% more often than mobile
Google showed featured snippets on desktop 86.6% of the time compared to 73.3% on mobile, according to a 30-day study conducted by Rank Ranger. The…
Google Ads Responsive Search Ads Officially Live
After over a year of testing and being in beta, Google has announced that the responsive search ads are now available to all advertisers to try out.…
Blocking Google Via Whitelisting IPs Is Fine
John Mueller of Google said it is okay to whitelist specific IP addresses if you do not want GoogleBot to access that content yet. That is not a…
Google begins testing Duplex internationally
Google is testing its Duplex technology internationally for the first time, the company announced on Tuesday. The service will be used to confirm…