Social media

A study reveals the average time spent on social media in North America is 2 hours and 6 minutes. Adults spend 2 hours and 55 minutes on their cell phones a day. It goes without saying that if you are not utilizing social media platforms…
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Social media has quickly become one of the most powerful forces on the internet. At the same time, there are numerous platforms out there from which to choose. They all have their individual nuances and some of them cater to certain…
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Now, a strategic social media strategy is vital to businesses both large and small and can drive significant brand lift and ultimately conversions for a company. This increased focus has resulted in a spike in the demand for social media…
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You might run the best company in the world. Your staff are dedicated, your customers are plentiful, and you keep growing every month. However, if you do run such a business, there’s a good chance that not every single smart person in the…
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Few traffic sources compare to Pinterest. The rapidly growing social network is one of the fastest mediums to generate traffic. As Facebook algorithms prioritize sponsored posts over organic content and Google makes it more difficult for…
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In this digital era, what can be better than a social media strategy for marketing a business? With this channel, brands can get up close with their clientele by providing a platform for questions, complaints, and feedback about their…
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If you’re not using hashtags, you’re ignoring a key strategy to growing your social following. Although hashtags have been utilized for years by social media users famously looking for more likes on their pictures (#selfiesaturday,…
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There are roughly 8 million businesses on Facebook that are defined as “active advertisers,” meaning they invest in Facebook ads to market their products and services. These days, simply having a Facebook profile for your business isn’t…
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Technology is a necessity in all learning institutions. Although some colleges still use conventional learning methods, the adoption of technology can significantly transform the entire learning experience. Nevertheless, the use of social…
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As part of a larger effort to explain how YouTube works, Google published a new resource to answer commonly asked questions about YouTube search results. Google created a whole new website, called How YouTube Works, which offers an…
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