Advertising Watch: We found athletes acting (badly) in video parodies – Info Advertisement Jul 25, 2018 Credit: Cleveland BrownsWhen the season is away, the players will…play. Play parts in parodies, that is. The Cleveland Browns football…
Advertising Encouraging Kids to Play Outdoors, This Book Can Only Be Read After You Smear Dirt on It –… Jul 25, 2018 Imagine a book that’s filled with blank white pages—until smearing soil across them reveals a heartwarming children’s story, hidden in the negative…
Advertising Fortnite phenomenon turns a game developer into a billionaire – Info Advertisement Jul 25, 2018 Fortnite: Battle Royale as seen in the App Store on an iPhone. Credit: Andrew Harrer/BloombergTim Sweeney made Fortnite a phenomenon by…
Advertising LinkedIn: Here’s How to Archive a Conversation – Info Advertisement Jul 25, 2018 Did you know you can clear our your LinkedIn inbox by archiving conversations you’re no longer participating in? Our guide will show you how to…
Advertising Tronc’s New York Daily News is slashing half its editorial staff – Info Advertisement Jul 25, 2018 The Daily News front page, July 23, 2018. Credit: New York Daily NewsToday is yet another grim day for journalism. Tronc, the owner of the…
Advertising On the Adweek Podcast: The Power List – Info Advertisement Jul 25, 2018 This week, Adweek is celebrating the industry’s most important decision makers in our annual Power 100 issue. We honor everyone from big-name execs…
Advertising Blockchain: 6 great non-cryptocurrency uses – Info Advertisement Jul 25, 2018 Credit: phive2015/iStockBlockchain is well-known for being Bitcoin's underlying technology, but many believe blockchain has the power to…
Advertising Video: What Is Ad Fraud and How Does It Happen? – Info Advertisement Jul 25, 2018 Perhaps the biggest marketing issue facing brands in the digital age is ad fraud. Brands putting money into a system want to know, quite reasonably,…
Advertising Tuesday Wake-Up Call: Google’s huge ad business just got huger. Plus, distress at the Daily… Jul 25, 2018 The Google Inc. logo at the company's exhibition stand at the Dmexco conference. Credit: Krisztian Bocsi/BloombergWelcome to Ad Age's…
Advertising Cord Cutting Is Outpacing Expectations, Despite OTT Partnerships With TV Providers – Info… Jul 25, 2018 Viewers are continuing to cut the cord, more so than they were projected to do, despite TV providers’ partnerships with OTT platforms, according to a…