Influencer

Influencer marketing is a product of many content-driven campaigns that have characterised the digital era up to this point. Finding the right…

Being an influencer — and actually making money — isn’t just about taking a pretty photo. October2, 20184 min read Opinions expressed by…

Ninja may have just missed out on being the top gaming influencer in July, but the popular Fortnite streamer was right back aboard the Battle Bus in…

There’s new evidence that suggests we may have passed the peak of influencer marketing. In a Winter 2017 report, Dealspotr found that a slight…

It’s no wonder that Ashley Zeckman, Digital Strategy Director at TopRank Marketing, drew a crowd last week at Content Marketing World: she promised…

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From the directive, “this is about application education. Make sure they know the ‘spray 7,’” theAmplify was able to craft an engaging campaign that…

When it comes to building a brand it’s important to know how influencer marketing differs from developing thought leadership. As trends and…

Want a million followers on a social media network? The simplest solution could be to turn to influencer marketing. Brands and influencers all over…

There’s a common fallacy that exists in the marketing industry that data is for performance marketers and creative is for brand marketers. At Social…