Starbucks vows to ditch straws by 2020
Starbucks is going strawless in an effort to be more environmentally
On Monday, the coffee chain announced that it will phase out single-use
plastic straws from all 28,000 locations around the world by 2020.
— Starbucks News (@Starbucksnews) July 9, 2018
The move, which Starbucks says will eliminate more than one billion plastic
straws each year, will begin in Seattle and Vancouver, British Columbia,
before rolling out to stores across the rest of the United States and Canada.
Distracted audiences? Mind-numbing topics? Cut through the clutterwith creative corporate writing.]
Starbucks’ announcement comes on the heels of a citywide ban on straws, as
well. On July 1, Seattle became the first major U.S. city to ban
single-use plastic straws and utensils.
The Washington Post reported:
A decade ago, the city adopted an ordinance requiring that all one-time-use
food-service items be compostable or recyclable,
according to the Seattle Times. But straws and other utensils were exempted from that law because there
were not many good alternatives.
CBS News reported:
… The eco-conscious city has been an environmental leader in the U.S.,
working to aggressively curb the amount of trash that goes into landfills
by requiring more options that can be
The city’s 5,000 restaurants will now have to use reusable or compostable
utensils, straws and cocktail picks, though the city is encouraging
businesses to consider not providing straws altogether or switch to paper
rather than compostable plastic straws.
… Proposals to ban plastic straws are being considered in other cities,
including New York and San Francisco.
Starbucks is replacing plastic straws with new lids, as well as straws made
from “alternative materials.”
In a press release, Starbucks wrote:
Starbucks has designed, developed and manufactured a strawless lid, which
will become the standard for all iced coffee, tea and espresso beverages.
The lid is currently available in more than 8,000 stores in the U.S. and
Canada for select beverages including Starbucks Draft Nitro and Cold Foam.
The lid is also being piloted for Nitro beverages in additional markets
including China, Japan, Singapore, Thailand and Vietnam. In addition,
Starbucks will begin offering straws made from alternative materials –
including paper or compostable plastic – for Frappuccino® blended
beverages, and available by request for customers who prefer or need a
“For our partners and customers, this is a significant milestone to achieve
our global aspiration of sustainable coffee, served to our customers in
more sustainable ways,” said Kevin Johnson, president and chief executive
officer for Starbucks.
“The new designs have drawn comparisons to an
adult ‘sippy cup,’”
CNN Money reported.
The announcement also follows the coffee chain’s promise to find a
sustainable alternative to its cups, which contain plastic.
The Seattle Times reported:
Earlier this year,
Starbucks committed $10 million over three years
to help find an alternative to its ubiquitous hot beverage cups — its third
such attempt in a decade — which are complicated to recycle because of
their plastic liner.
Phasing out plastic straws is one move of many that Starbucks is making to
boost sustainability efforts. In June, the company’s chief executive, Kevin
Johnson, listed several other plans in the works:
- Achieving 99 percent ethically-sourced coffee
Trialing a 5p paper cup charge in London, which will be expanded to 950
stores in the UK later this month, to promote reusability
Offering a discount to any customer who brings a reusable cup or tumbler
to company-owned stores around the world
Doubling by 2022 the 10% post-consumer fiber content of the Starbucks
cup, first introduced in 2006
Building more than 1,500 LEED® (Leadership in Energy and Environmental
Design) certified stores in 20 markets, including all 50 states and Puerto
Increasing purchases of Renewable Energy Certificates, currently covering
62% of our electricity usage globally, with a goal of reaching 100%
globally by 2020
Expansion of the FoodShare program that donates unsold food to food banks
around the country
Your morning cup of coffee is at risk, but together @Starbucks & @ConservationOrg are working towards the goal of making coffee the world’s 1st sustainable agricultural product, starting at the very beginning of the supply chain. #SustainCoffee
Via @Time https://t.co/SyFTj4TzgO
— Conservation Intl (@ConservationOrg) June 21, 2018
— Starbucks Coffee (@Starbucks) June 11, 2018
Starbucks isn’t the first organization to remove plastic straws, either—but
its announcement marks the first plan to remove the items in all of its
McDonald’s announced that it was ditching plastic straws at certain locations in Europe, vowing to remove them from all its restaurants in the United Kingdom and
Ireland by the end of 2019.
The McDonald’s decision does not extend to its other global restaurants,
however. A proposal to investigate the impact of plastic straws at its
37,000 worldwide restaurants, what would have been a step towards phasing
out plastic straws, was shot down by shareholders in May.
Other organizations, such as Royal Caribbean and Alaska Airlines, are also
cutting out plastic straws and stirrers.
Environmental organizations are hoping Starbucks’ announcement will spur
other organizations to release similar sustainability decisions.
CNN Money reported:
Starbucks said that it is the largest food and beverage retailer to have
promised to get rid of plastic straws.
Nicholas Mallos, director of Ocean Conservancy’s Trash Free Seas program,
called Starbucks’ decision a “shining example” of how companies can help
fight ocean pollution.
“With eight million metric tons of plastic entering the ocean every year,
we cannot afford to let industry sit on the sidelines,” he said in a
What do you think of Starbucks’ announcement, PR Daily readers?