New Chapter by Paul Belford Ltd – Info Branding

Opinion by Richard Baird.

New is a UK-based word start-up that offers a unique approach to counselling. This involves participants being invited to express themselves through the written word. The synergy between personal development, a forward momentum and the written word as a mode to achieving this forms the basis of New Chapter's clever logo design created by Paul Belford Ltd. This appears on signage and bookmarks, and is complemented by a similarly weighted grotesque wordmark.

New logo designed by Paul Belford Ltd. for word-based therapy and councelling service New Chapter.

Design: Paul Belford Ltd. Opinion: Richard Baird. Fonts Used: Europa Grotesque.

New logo designed by Paul Belford Ltd. for word-based therapy and councelling service New Chapter.

New logo designed by Paul Belford Ltd. for word-based therapy and councelling service New Chapter.

New logo designed by Paul Belford Ltd. for word-based therapy and councelling service New Chapter.

New logo designed by Paul Belford Ltd. for word-based therapy and councelling service New Chapter.

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Article Prepared by Ollala Corp

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