Social media affects the human psychology in unprecedented ways. They activate rewarding centers in the brain, by directly involving the concentration of dopamine in the process. For those who don’t know, Dopamine is a chemical, which regulates feelings of pleasure, seek and desire in a person.
Being on social networks increases the secretion of the aforementioned hormone, generating irresistible addiction. In a recent research, it was revealed that people found it easier to refrain themselves from tobacco and alcohol, as compared to social media.
56% of users shared that they were afraid of missing something important online. It was also estimated, in another research, that an average person spends approximately 135 minutes per day on social media.
For more insights, see the infographic below.
This infographic was originally published on Digitalinformationworld.
The post Why Are We Addicted to Social Media? [INFOGRAPHIC] appeared first on Social Media Week.