Analytics

As a concept, people analytics (or human capital analytics) has been around for years. Yet, if you’re like most businesses, the idea of incorporating advanced analytics into your HR practice is fairly new. Thanks to technology and…

Survey reveals that analytics usage and business optimism are up as companies navigate the choppy waters of the new normal. According to a new survey from analytics platform provider Sisense, businesses are leaning on analytics for…

When Google announced that it was acquiring data analytics startup Looker for $2.6 billion, it was a big deal on a couple of levels. It was a lot of money and it represented the first large deal under the leadership of Thomas Kurian.…

TECHNOLOGY has made it possible for companies to collect data from a variety of sources — which is why most businesses have significant data repositories filled with rich customer data. To translate that data into insights, however,…

There is a lot of chatter in the past 24-hours in the SEO forums, mostly at WebmasterWorld, around Google organic traffic fluctuations. It seems that it might be related to a bug with Google Analytics in a short period of time. Just to be…

Its affect on the underside line has been tough to show with any certainty. On condition that we dwell in a digital period when all the things is able to being analyzed, that demand for measurability and accountability has solely elevated.…

Malta-based digital asset exchange OKEx has launched a new comprehensive data insights platform that covers trading trends for derivatives. According to a press release shared with Cointelegraph, this platform will reportedly allow OKEx…

Managing big data apps is a challenge for many IT organisations. Moreover, chief data officers (CDOs) and their data and analytics (DA) teams are not achieving the best balance required to deliver superior performance, according to the…

Google Analytics is a crucial part of any online marketer’s toolbox. Getting analytics data starts with a proper installation of the tracking code. Thankfully, Google Tag Manager makes this process simple, even when modifications to the…

Data. It’s how we are able to assess the state of things, whether it’s in scientific research, website metrics, or even simply as a point of reference we can use to be able to quantify the performance of a particular individual. The quality…