Thursday Wake-Up Call: A Facebook feud, a peculiar NHL mascot and other news to know today | Advertising

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Welcome to Ad Age’s Wake-Up , our daily roundup of , marketing, media and digital . You can get an audio version of this briefing on your Alexa device. Search for “Ad Age” under “Skills” in the Alexa app. What people are talking about : Tensions at are spilling out into the open this week. exec David Marcus just slammed WhatsApp co-founder Brian Acton as “low-class.” What prompted the name-calling? Acton gave a surprisingly candid interview to Forbes expressing remorse about having sold his messaging app to (even though it made him ridiculously rich.) “I sold my users’ privacy to a larger benefit,” Acton, who left a year ago, told Forbes. “I made a choice and a compromise. And I live with that every day.” Acton said he hates targeted ads, a vision that clashed with ’s plans for the app’s future. The interview came days after the co-founders of another -owned app, Instagram, said they were stepping down, amid reports of tensions.

Acton’s interview apparently irritated top Facebook exec David Marcus, the former head of Messenger, who wrote a personal post about it:


“Call me old-fashioned. But I find attacking the people and company that made you a billionaire, and went to an unprecedented extent to shield and accommodate you for years, low-class. It’s actually a whole new standard of low-class.”

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