Maintenance Required: Audit Your Adobe Analytics Solution | Analytics

Just like a new car, when your company first invested in , the implementation project would have kicked off with a lot of excitement, resources and business sponsorship. As time passed, attention and resources often shift to other projects. As your analysts begin handling the day-to-day reporting requests, efforts tend to stall when it comes to keeping with some of the everyday basics like best practices and . That’s why periodically conducting an Adobe is critical. Hear the top reasons for conducting an audit, learn more about the process, and see examples of the benefits clients have realized.

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