I’m in the midst of a deal with a large ad agency licensing my work on behalf of a large corporate client – it’s my first time doing this, but definitely not theirs.
I have reason to believe that they may be planning to use my work not only in ads/promotional materials, but also in manufacturing actual parts for special/luxury editions of their product.
My work is something that is high quality and exactly what they needed, but it is not mine alone “creatively” – meaning, with the proper expertise, tools, and processes, someone else could create something very similar.
How would you price a license for all media in perpetuity in this scenario?
Sorry I’m not willing to be more specific than this, but I appreciate any guidance!
submitted by /u/papayamoose