Choosing the right marketing analytics solutions for your company
Which digital tools, techniques, and applications are going to drive your data-driven marketing efforts and fuel your competitive advantage this year and beyond?
To answer this question, Cardinal Path compiled the Marketing Analytics Buyer’s Guide 2019 a shortlist of nine solutions that are tried, tested, and proven to help marketers deliver positive results against their business goals. Recommended solutions include:
- Content attribution–How does your content influence buyers?
- Purchase intent analysis–Identify online actions most likely to lead to purchase.
- Testing, experimentation and personalization Eliminate friction through the customer journey
- SEO audit–Boost organic marketing.
All nine solutions are tried, tested, and proven to help marketers deliver positive results against their very tangible business goals.