email

As marketers continue to turn to email to achieve a wide range of objectives, new research suggests that they are seeing increased success with this…

One of the most exciting things about the digital revolution is access to information. In the past, getting data was nearly impossible, and robust…

Social media is a vital component to any business, especially when it comes to sales. In fact, 72% of salespeople that use social media say that they…

Let’s just speak the truth about writing to customers: It’s difficult. Customers can be rude. Their writing can be unclear. And if your team has to be…

Marketers have set a new goal. Creating quality content on a consistent basis is no longer good enough. Now, the focus is on more engaging content.…

An interview can be a terrifying thing. The only way to get better at them is practice, but getting that practice can be tricky, too. In a 1:1…

Identity theft protection firm LifeLock — a company that’s built a name for itself based on the promise of helping consumers protect their identities…

Earlier this year, we made a commitment to be ready for the European Union’s (EU) General Data Protection Regulation (GDPR), which came into effect…

When creativity is one of your company’s core values, you get to work alongside some super-talented people. And when super-talented people have good…

Nonprofit email marketing continues to be a central spoke in the wheel of donor and constituent outreach. Direct mail lives on as a significant source…