4 PR and marketing lessons from ‘The Golden Girls’ – Info PR
ABC is thanking viewers for being friends of its hit show, “The Golden
Girls.”On Monday, Disney ABC Television announced it was calling July 30…
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Marketing
Lessons from Drake’s #InMyFeelings challenge – Info PR
There seems to be no limit to what people will do for social media glory.Whether it’s eating a spoonful of cinnamon or a
packet of toxic laundry…
True Influence Isn’t About Follower Counts: Adobe’s Joe Martin and Mark Boothe on…
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Influencer marketing…
Pure360 announces Mark Ash as new CEO – Info Email Marketing
Brighton, 20 July 2018 – Marketing automation suite Pure360 has announced Mark Ash as its new CEO. Ash takes over from Stuart Dawson, who…
How to use SEO for big ROI during back-to-school and other sales events – Info Marketing
While many of us enjoy longer vacations and sunshine during the summer, major retailers spend the warmer months getting…
5 Design Principles to Master for Better Display Ads – Info Marketing
With 11% of Internet users now blocking display ads, and many others just tuning them out, you have to work extra hard to make sure people click when…
How to strategically use copy and visuals on product landing pages – Info Email Marketing
Eye-catching appeal
If you’re selling products online, you’re going to need something important — compelling and…
Survey: Usefulness is Top Attribute for Marketing Content – Info B2B
Marketers are constantly putting out a wide array of content for their customers and prospects to consume, but what type resonates the most with…
How to Incite Action With Marketing: Use ‘The Red Thread.’ Tamsen Webster on Marketing…
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The first time I…
As Big Mac turns 50, McDonald’s will offer a redeemable coin – Info PR
To celebrate the Big Mac, McDonald’s went old school.The fast-food chain minted a commemorative coin, worth one Big Mac at
thousands of locations…