Google Local Pack Ad Label Feels Even More Subtle

So with the new Google mobile design and the favicons and this ad , the local pack has also adopted it. It looks even more subtle and more like the organic results than ever before. Yes, while the main listings have this ad , at least the organic results may have brighter favicons to differentiate them. But this local listings don’t.

Joy Hawkins shared a screen shot of one example on Twitter:

Here are some of the responses:

The more I see this black ad label in the search results, the more I feel disappointed in Google for crossing a line.

Forum discussion at Twitter.

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