Branding

How do you ensure the messages your brand relays in both overt and underlying messages are in line with the values you aim to convey?These…

With the growing popularity of social media messaging Facebook has once again become a good source for brands to reach their customers in a whole…

It’s really all about content. When a company makes the decision to move into foreign markets, there are lots of tasks – legal issues and other…

It’s usually stated that authenticity is likely one of the keys to a profitable model and is important to retaining clients or shoppers. But,…

Branding is one of the most important elements of a company. Think about the biggest company in terms of popularity, like Coca-Cola, McDonalds,…

When building a personal brand mobile marketing is key to increased visibility online. To achieve this it’s not only important to create…

The latest Google Discover search update may be a game changer for brands who need to improve their SEO strategy. With more intuitive features your…

Most manufacturers perceive how essential it’s to be on social media. Nonetheless, many underestimate the worth of engagement. In case you are…

For years groups on Facebook have been a hub of activity, especially for brands. These are places where you can can actually help attract new Fans…

With the popularity and responses to our article on brand filters, I thought I would delve a little more into the topic of branding and…