Analytics Le RGPD et le digital analytics : Les 5 choses à savoir (partie 2) | Analytics Aug 14, 2018 Dans la première partie de cet article, nous avons exposé les implications du RGPD pour vos données digital analytics, notamment en ce qui concerne…
Analytics A Developer’s Guide To Implementing The Data Layer | Analytics Aug 14, 2018 This is a post written for developers. If you’re not a developer or you do not have access to make changes to the source code of the site that you’d…
Advertising WPP is leaving Mayfair, London HQ in break from Sorrell era | Advertising Aug 14, 2018 WPP, the world’s largest advertising company, is quitting its longstanding headquarters in Mayfair, London, the latest break from former CEO and…
Analytics Interview : l’exploration augmentée avec Explorer | Analytics Aug 14, 2018 Explorer est le prochain module d’analyse exploratoire développé par AT Internet. Elément central de l’Analytics Suite, il permettra une analyse…
Advertising Want a copy of today’s Supreme New York Post? You’ll probably have to buy it on eBay |… Aug 14, 2018 Good luck finding a copy of today’s New York Post. Thanks to a promotional cover wrap featuring the logo of Supreme, the cult streetwear brand…
Analytics Interview : les droits d’accès d’une solution Digital Analytics | Analytics Aug 14, 2018 Dans l’entreprise, qui peut consulter les données d’un site ou d’une application ? Quels services doivent avoir accès à quelles données ? Qui est…
Advertising Nerds rule in NerdWallet’s first campaign from Argonaut | Advertising Aug 14, 2018 NerdWallet is taking advantage of the cultural coolness of nerds by placing them at the forefront of its new campaign. When life’s financial…
Analytics Google Analytics API v4: Histogram Buckets | Analytics Aug 14, 2018 Back in April of last year, Google released version 4 of their reporting API. One of the new features they’ve added is the ability to request…
Advertising Fox’s World Cup ratings get better when you count bars, parties | Advertising Aug 13, 2018 Millions of people watched the World Cup from the comfort of their own homes. Millions also watched at bars, hotels, restaurants or at a…
Analytics Digital Analytics Forum (DAF) 2017. Le rendez-vous annuel de l’Analytics | Analytics Aug 13, 2018 Le Digital Analytics Forum (ou DAF pour les intimes) réunit d’années en années analystes et utilisateurs métiers de tous les secteurs…