Marketing

83% of Americans say that a word of mouth recommendation from a friend or family member makes them more likely to purchase that product or…

After rebranding earlier this year and scrapping pretty much their whole mobile ads business, Wove, formerly known as TapFwd, has a fresh plan to…

Did you know that over 1.66 billion people worldwide bought products and services online in 2017? And the number of worldwide digital buyers is…

Exceptional customer service plays an essential role in the success of any eCommerce business. This is even more true now that the voices of…

While Gens Y & Z are famously prone to FOMO, my unscientific survey of hundreds of CMOs suggests many suffer from FOFB, “fear of falling…

Transcript of The Secrets to Scaling Your Business written by John Jantsch read more at Duct Tape Marketing Back to PodcastThis transcript is…

As an eCommerce business, you might not have any larger business expense than your shipping rates — except, of course, for your inventory. This…

The Impact of Understanding Customer Acquisition Costs and Customer Lifetime Value written by Guest Post read more at Duct Tape Marketing It’s guest…

A builder’s storm-preparedness plan should be completed early in the year and updated during every storm season. A storm-preparedness plan is…

At KoMarketing, we work with a variety of clients that offer products and services spanning the B2B spectrum. For this reason, it’s important for us…