Advertising

Captain Morgan has added a celebrity endorser to its crew, tapping Adam Devine to star in ads and help create content. The rum brand is giving…

From time to time, as part of our continuing media-about-media coverage, we here at Ad Age like to direct your attention to stories we think you…

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this…

As a search marketing expert at 360i, Mike Dobbs spends a fair amount of time surfing the web. But last summer, he spent weeks riding actual ocean…

WPP, the world’s largest advertising company, is quitting its longstanding headquarters in Mayfair, London, the latest break from former CEO and…

Good luck finding a copy of today’s New York Post. Thanks to a promotional cover wrap featuring the logo of Supreme, the cult streetwear brand…

NerdWallet is taking advantage of the cultural coolness of nerds by placing them at the forefront of its new campaign. When life’s financial…

Millions of people watched the World Cup from the comfort of their own homes. Millions also watched at bars, hotels, restaurants or at a…

Procter & Gamble Co.’s Olay has tapped Badger & Winters for a new #FaceAnything campaign, which breaks with a spread in Vogue and will…

Walk into any ad agency in the world and in 10 seconds something will become obvious. Everyone is young. While people over 50 comprise 42% of adults…