Advertising Rite Aid picks Havas for creative and brand marketing | Advertising Aug 24, 2018 Rite Aid Corporation has selected Havas North America as its new agency of record for brand strategy and creative following a review that kicked…
Advertising VW gets really serious about tech acquisitions | Advertising Aug 24, 2018 Volkswagen AG mapped out details of its transformation from a mass manufacturer of cars to a provider of transportation services by unveiling a…
Advertising Google removes YouTube channels and web accounts tied to Iran | Advertising Aug 24, 2018 Google has deleted 39 YouTube channels and 19 other web pages connected to the Islamic Republic of Iran Broadcasting, a state-run media outlet,…
Advertising Forget Instagram, Nestle wants you to take pictures of food for your health | Advertising Aug 24, 2018 Nestle SA’s unit in Japan expects a fledgling business selling nutritional drinks and supplements to aging consumers to grow into a nearly $1…
Advertising Microsoft thwarts Russian hackers targeting GOP critics of Trump | Advertising Aug 23, 2018 Microsoft Corp. has detected and seized web domains created by cyber-attackers linked to the Russian military, in a potential attempt to…
Advertising How Sparks & Honey morphed from an agency to a consultancy by mapping culture | Advertising Aug 23, 2018 Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a…
Advertising Wednesday Wake-Up Call: Animal crackers get a PETA-approved redesign. Plus, more Facebook news |… Aug 23, 2018 Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this…
Advertising ‘Crazy Rich Asians’ has pretty much already recouped its TV budget | Advertising Aug 18, 2018 “Crazy Rich Asians” is on track to rake in nearly $30 million in its first five days in theaters, or nearly triple the investment Warner Bros.…
Advertising Alex Jones lost ground on Facebook and YouTube for months. Now InfoWars is starting from scratch |… Aug 17, 2018 Alex Jones’ channels on YouTube and Facebook were shrinking for months before the panicky provocateur ultimately was shut down on the sites.…
Advertising LVMH chooses Dentsu Aegis Network for its North American media business | Advertising Aug 17, 2018 Fresh off its well-heeled second-quarter sales results, LVMH Mot Hennessy Louis Vuitton has a new media agency. The luxury goods conglomerate has…