Public Relations Starbucks vows to ditch straws by 2020 Jul 14, 2018 Starbucks is going strawless in an effort to be more environmentally friendly.On Monday, the coffee chain announced that it will phase out…
Public Relations Why event promotion should use influencers Jul 14, 2018 Before making an important decision in your life, who do you go to for advice?It’s probably your partner, family member or longtime friend.…
Public Relations 3 social media lessons from police departments’ viral ‘lip sync challenge’ Jul 14, 2018 Law enforcement agencies are earning kudos—not for police work, but for their dance moves.The Norfolk, Virginia Police Department’s version of…
Public Relations 3 summer activities for PR pros Jul 14, 2018 Summer is in full swing—but don’t let the heat slow you down.With many communicators in vacation-mode, you might find yourself in a summer…
Public Relations How to get important organization news covered Jul 10, 2018 The order in which you perform your tasks can make the difference between a successful launch or a failure.Most communicators have encountered…
Public Relations 12 ways to produce a killer press release Jul 10, 2018 You’d love to get that major publication or TV network to cover your event, embed your video or quote your chief executive in an economic forecast…
Public Relations How to Align Your PR Strategy with SEO Trends Jul 10, 2018 As the importance of digital marketing continues to reach new heights for modern businesses, SEO has become a critical component in getting the right…
Public Relations 4 simple strategies to quell public speaking fear Jul 9, 2018 Public speaking fear can become a career-crippling problem. It’s nearly impossible to eliminate nervousness, but there are plenty of ways to ease…
Public Relations Data-use questions resurge, this time with Google in the vortex Jul 9, 2018 The details in those Terms of Use consent agreements hold just so much sway with consumers.New reports have Gmail users asking just how secure…
Public Relations 3 tips to develop long-term relationships Jul 7, 2018 It’s well known that PR professionals excel at building relationships, but is that enough?We all have that someone in our circle—the most…